Research beyond what a standard database can tell you.

Custom Prospect Research

Go beyond databases with detailed research into companies, people, markets and buying signals.

Custom Prospect Research - ODD
Human-led data research
What you get

Prospect research built around your exact requirements.

ODD combines human-led research, targeted prospecting, verification, and data enrichment to find and organize the information your team actually needs.

Custom Research Criteria

Define the industries, companies, roles, locations, and other criteria that matter to your research.

Deep Prospect Research

Research companies and prospects to uncover relevant information beyond standard database fields.

Prospect Qualification

Review prospects against your requirements to help identify contacts that fit your target criteria.

Data Verification

Check important company and prospect information to improve the accuracy and usefulness of your research.

Data Enrichment

Add relevant company, contact, industry, location, and business details based on your research needs.

Structured Research Output

Receive organized research data in a format that works for your sales, outreach, CRM, or analysis workflow.

Why ODD

Custom research for the prospects that matter to your business.

ODD adapts the research process to your requirements, combining human research, prospect qualification, verification, and enrichment to deliver structured and relevant data.

Research built around your exact criteria
Human-led prospect research
Custom prospect qualification
Verification and data enrichment
Structured output for your workflow
Start with your requirements

Tell us what you need. We’ll build the research around it.

Share your target market, prospect criteria, research questions, or required data fields. Our team will shape a custom research process around your specific goals.

Start Your Research Brief ↗
01

Define your prospects

Tell us your target industries, locations, company types, and decision-makers.

02

Set your research needs

Choose the contact details, company data, enrichment fields, signals, or research questions you need.

03

Receive structured research

Get organized prospect research in a format that fits your sales, outreach, CRM, or analysis workflow.

Custom briefs

You define the question. We structure the research.

Whether the need is account-specific, market-specific or persona-specific, the research can be shaped around the exact questions your team wants answered.

Useful outputs

From one-off research to repeatable workflows.

Turn custom research into structured datasets, account notes, prospect intelligence or recurring research support.

Research depth

Answer the questions a database cannot.

Custom prospect research is useful when your team needs context, not just contact fields.

Account research

Investigate company structure, positioning, markets and relevant business details.

People research

Research roles, responsibilities and relevant stakeholders around target accounts.

Buying context

Capture business signals and custom findings defined in your research brief.

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